This questionnaire is about product test for Ready to Drink – Cappuccino Coffee. Starts with respondent recruitment section, followed by purchase habit and brand image, lastly the core product test part where want to understand how our product is liked by consumers and how it performs against benchmark, usually market leader. The evaluation and comparison is done blinded (without any brand information). To view click here, to copy click here. The questionnaire is quite long by adding many questions for illustration purpose. In practice, the questionnaire length is has to be limited in order to get quality result.